Preparing for a sales job interview is a lot like preparing for a really important sales phone call. You need to do your homework first, gather all your props and then psych yourself up for the call.
You also need to make sure that you are aware of the 5 key things every interviewer looks for in a sales interview and display the key sales competencies in all your interview answers. For any sales job interview they are:
- Self Initiative
- Verbal Communication Skills
- Customer Focus
- Organisational Skills
How To Prepare For A Sales Job Interview In 6 Steps:
1. Research Absolutely Everything
In order for you to look confident and knowledgeable during the interview you need to have done your homework. This includes researching all the items below thoroughly:
- Company mission statement and key objectives
- Retail Data for the industry
- Investigate retail trends
- Product data including competitor results
- Identify growth potential
- Understand the customer base
2. Sell Yourself
In any sales job interview, you are the product. This means you need to do a really great job of selling yourself. Before the interview, make a list of all your sales achievements and review them in terms of which are the most impressive in terms of results and sales competencies. Be prepared to share these as part of your job interview answers.
You should also prepare a portfolio of your best work to take to the interview with you and if you can, create a personal landing page online that showcases all your best work.
If you are in the sales field, you already understand the importance of networking. When going for a sales job interview, update all key information on LinkedIn and advise any clients or mentors that they may be contacted regarding your interview.
In addition, you need to think about who in particular you should try to mention and how you can highlight the extent of your network to the interviewer. Do you know anyone in the industry? Any shared agency contacts? Past Employees? Make sure you are clear on this before the interview.
4. Prepare Great Answers
It goes without saying that you need to have a list of really good questions to ask and be able to answer the most common sales job interview questions really well. All the posts below have prepared answers and great advice to help you prepare your answers.
- 5 Toughest Sales interview Questions You Must Be Ready For
- Top 5 Sales Interview Questions and How to Answer Them
- Sell Me This Pen – How To Answer
- 15 Common Sales Interview Questions
Once all your key preparation work is done, you need to make sure you come across as confident and friendly. No one wants to work with an over confident arrogant jerk so make sure you don’t take the confidence bit so far that you appear obnoxious. The key things to think about are:
- Clear verbal communication
- Confident & friendly body language
- Professional attire
- Good listening skills
6. Close the Deal
Once all that is done, the final thing you need to do is close the deal. Assuming the interview went quite well , you can finish by asking for the role.
It can be something as simple as:
Finally, send a thank you note the next day to leave them in no doubt about how much you want the role and how well suited you are for the role.